Traditional Storytelling Integrating Today’s Technology
Traditional Storytelling Integrating Today’s Technology
Sterling Cross was founded in 2003 by Mary Lower as an extension of her Public Relations career in agency and internal corporate positions. The agency soon brought onboard leading marketing and strategy expertise and branched into the retail and hospitality industries. Today, Sterling Cross remains nimble to adapt to the scope, budget and expertise that client work requires.
“Sterling Cross Communications helped launch a huge campaign that incorporated numerous local businesses! The campaign was a huge success and we could not have done it without Mary! She is a pleasure to work with and is very well-connected in the Twin Cities area!”
“Mary has an innate sense of PR strategy and an understanding of how media works. More important, she has the tenacity to make it work for her clients.”
“Mary is undoubtedly the most effective PR person that I have ever worked with. She get more placements and in less time than I’ve ever experienced. It’s truly a value for the dollar that is charged.”
“Mary Lower and Sterling Cross Communications are by far and away the best investment we’ve made, her planning, execution and zeal are what keeps us coming back for more. I highly recommend Sterling Cross to all my friends and business associates.”
“Mary Lower has a ‘media mind.’ She has a solid knowledge of how the TV business works… which means it’s easy to work with her and her clients. ”
We demystify customer engagement by engaging your media options across all media and outreach platforms—from traditional to digital—so you can remain focused on your business or product. Our PR services create targeted customer messaging and personalized storytelling to deliver results.
We work with you to maximize and amplify your social media channels, and help you to integrate your media coverage with your social media and digital marketing to amplify reach and impact. Further, we analyze possible strategic “influencer” alliances and events to raise awareness of your products and services.
“Traditional” media coverage, such as newspapers or morning television news programming, remains vitally important to an overall marketing strategy. How? These outlets provide third-party credibility to your brand and company, and that they are NEWSWORTHY! Sterling Cross is the leading “connector” to professional media outlets. We will devise a plan to reach your target customer—and motivate them to act—with compelling storytelling.
Sterling Cross PR
Public Relations • Social Media • Media Relations